Designer sauna Matteo Thun

Health & Wellbeing at the core

How it all began...

The history of KLAFS begins with Erich Klafs. Whilst he did not invent the sauna, he made a significant contribution to its breakthrough.

An ingenious idea
In 1952, Erich Klafs personally delivers the first sauna, using his car and a small transport trailer. This was the first completely prefabricated sauna. What was previously built on site by a carpenter over a number of days, and often varying in quality, is now, thanks to a sophisticated production line, a product of assured quality and affordable, boasting a swift and efficient assembly time. An ingenious idea, that was ahead of its time.
A clear mission
Helping the sick - and protecting the healthy from illness: This is how Erich Klafs expressd why he devoted his whole life to medical bath therapy and later to the sauna. We are fully invested in the tradition of Erich Klafs. Rest assured, wherever it says KLAFS, there is wellbeing and health at the core. It's simple - we want people to feel better, both physically and mentally. This is the clear mission that drives us day after day.
A clear promise
We firmly believe that Erich Klafs, after being ridiculed for his dream of selling saunas, would be proud of what evolved from his vision.
A clear strategy
Every strong brand needs a clear strategy. We want to help our customers completely relax through first-class design. It's important to us that our products look and feel great, right down to the smallest detail.
Always near you
Of course, our boss can no longer personally deliver every sauna with his car and trailer - as Erich Klafs did in the early days. But we at KLAFS are still here for you today, and every day - whenever you need us, all over the world. Like Erich Klafs, we are convinced that every product is only as good as the advice and support available before, during and after the purchase.
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A portrait of KLAFS
KLAFS stands for inventiveness and the unique combination of first-class craftsmanship ‘Made in Germany’, exclusive design and quality. With the aim of combining relaxation and health in the most effective way, we are constantly reinventing the sauna experience. Take a look behind the scenes and experience how the KLAFS team turns this vision into reality day after day with passion, care and great attention to detail.
  1. 1928-01-01
  2. 1948-01-01
  3. 1952-01-01
  4. 1966-01-01
  5. 1970-10-11
    1972-01-01
  6. 2004-01-01
    2008-01-01
  7. 2011-01-01
    2015-01-01
  8. 2021-01-01
    2023-01-02
    2024-01-01
Next
  1. 1928

    Foundation in Szczecin (today Poland)

    Erich Klafs founded the company in Szczecin in present-day Poland.

  2. 1948

    New beginning in Schwäbisch Hall

    Erich Klafs registers his business, a trade for electrical and hydrotherapeutic equipment and other products in Schwäbisch Hall, thus laying the foundation for today's KLAFS company, which is closely associated with Schwäbisch Hall.

  3. 1952

    Erich Klafs sells his first sauna

    Erich Klafs delivers his first sauna with a car and small transport trailer.

  4. 1966

    Foundation KLAFS GmbH Austria

  5. 1970

    New building in the Schwäbisch Hall industrial park

  6. 1972

    Foundation KLAFS AG Switzerland

  7. 2004

    Opening of House of Sauna & Spa

  8. 2008

    SSF Schwimmbad GmbH becomes part of the KLAFS Group

  9. 2011

    Röger GmbH becomes part of the KLAFS Group

  10. 2015

    Foundation KLAFS Netherlands

  11. 2021

    Guncast Swimming Pools, a British luxury swimming pool building & design company, becomes part of the KLAFS Group.

  12. 2023

    Spa specialist Dröm UK Ltd and the Spa division of Prim S.A., Spain, become part of the KLAFS Group

  13. 2024

    KLAFS becomes part of Kohler Co., USA, the global market leader for kitchen and bathroom equipment

The excellence of KLAFS

KLAFS at a glance

Market leader. More than 850 employees. 30 KLAFS showroom centres. Over 250,000 KLAFS saunas have been realised and installed worldwide to bring you complete relaxation. 2,811 individual parts are required for the production of the PURE sauna.

Expertise & Consulting
From first ideas to final installation, our expert consultants take the time to understand your needs and guide you through the process. We're always on hand to offer advice, answer questions, and help bring your dream wellness areas to life.
Consulting
Everything from a single source
From initial concept to regular maintenance, KLAFS is your trusted partner at every stage. Our team includes consultants, designers, technicians, and installers, delivering seamless service, warranty coverage, and premium accessories, backed by trusted customer service team based in Surrey.
Company
Award-winning wellness solutions
It’s great when expert judges are impressed. It’s even better when our customers are. Discover our award-winning innovation and design that continues to earn recognition from both industry and clients.
Awards